Groups, Weddings “Core Driver” of Growth for GoNexus Group in 2023

NexusTours, part of GoNexus Group, has announced that 2023 ended with 5,000 groups and weddings, handling over 230,000 guests, an increase of 225 percent over the 2022 performance. Looking forard, the company is poised to reach a milestone of 270,000 passengers in its groups and wedding business by year-end. This objective is to solidify this business segment as a pivotal component within the group, which handled a total of 1.8 million passengers in 2023.

NexusTours’ groups and weddings division covers events and exhibitions, organizing adventures for groups, weddings, incentives, conferences, corporate meetings, and congresses. Spanning 19 countries and 52 destinations worldwide, NexusTours offers expert planning, management, and assistance for a portfolio of +250 travel partners, which include tour operators, hotels and travel agencies.

The company has achieved these results thanks to a team of seasoned specialists, 24/7 omnichannel support, service level agreement (SLA) and cutting-edge technology. It recently launched the NexusTours App, available in English and Spanish, offering intuitive trip planning, online check-ins, eWallet vouchers and 24/7 support.

The company also introduced several enhancements aimed at better supporting both customers and travel partners:

  • Travel Partner Implant – Establishing a new role to support the client and group in the destination, adding value and destination expertise to travel partners
  • Pre-Arrival Calling Program – Multilingual specialists engage with travel advisors and groups of individuals before arrival, facilitating bookings, discounts and assistance.
  • Travel Partner Portal – Through this technology platform, travel agencies can enhance their groups journey

Rubén Gutiérrez, president of GoNexus Group, said: “I’d personally like to thank all our team for their hard work in making 2023 a milestone for GoNexus Group as we closed the year with 5,000 unforgettable group experiences and weddings, hosting over 230,000 guests. Building on this success, we anticipate 20 percent growth in 2024, thus making groups and weddings a core driver of our overall growth as a business."

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