Hilton and Groups360 to Launch Global Direct Booking Solution

Groups360 and Hilton have announced the global launch of GroupSync Engage, an integrated direct booking solution for group room blocks, across the majority of the Hilton portfolio. Incorporated into Hilton’s central reservation system, GroupSync, which will begin rolling out globally this month, will provide event planners with the ability to view real-time availability and book guestroom blocks for small groups at 5,000 hotels within Hilton’s global portfolio. 

Planners can book Hilton room blocks directly in GroupSync or evaluate availability prior to sending an RFP for guestrooms and event space. 

Thanks to rapid adoption of the recently launched GroupSync Engage technology, Groups360 anticipates that approximately 20,000 of the nearly 200,000 properties in GroupSync will be equipped to offer online group booking by the end of 2021, while all 200,000 properties can receive electronic RFPs through GroupSync.

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